Description

The process of developing, promoting, and distributing products in order to satisfy customers' needs and wants
Begins with goods, services, and ideas to produce or sell in order to satisfy consumers' needs and wants
The cost at which a customer will buy and at which a producer will sell
Create and stimulate demand for products by informing people about them
How a product will get from the producers to the consumers
Example: Desks, computers, houses
Example: Food, cosmetics, gasoline
Example: Banking, health care, job placement
Example: Athletes, Musicians, Political Candidates
Example: Honeymoon locations, vacations
Example: NCAA, Labor Unions, Art Museums
Example: Click it or Ticket
Blending of the four marketing elements of product, price, place, promotion
Involves focusing marketing decisions on a specific group of people you want to reach with your product
Defined as a group of customers who are qualified to make purchases of products or services that a marketer is able to offer
Analyzing a market by specific characteristics in order to create a target market. May segment by demographics, psychographics, geographics, or product benefits
Based on target market's personal characteristics. Includes gender, age, income level, occupation, ethnic background, education level
Based on target market's lifestyles and personality characteristics. Includes attitudes, values, activities, and interests
Based on where target market lives. Includes local markets, regional markets, national markets, global markets
Based on benefits target market expects to receive or gain from products. Includes added protection, health issues, special needs, stage in family life cycle
A type of promotional tool that includes billboards, directories, buses, aerial, point-of-purchase displays
Resources businesses use to promote goods, services, ideas. Can include traditional media, digital technology, public relations, events, salespeople and influencers
A type of promotional tool. Examples include email, social media, blogs, etc
Unpaid communication often presented through media exposure
Collection of records of consumer purchasing patterns and histories stored in a computer system and organized so that it can be retrieved quickly to provide information for a variety of uses
A specific, defined series of activities used in marketing a new or changed product or service, or in using new marketing channels and methods

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Add, edit, delete clues, and customize this puzzle. Print copies for an entire class.

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ECONOMIC JARGON

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KEY TERM TOPIC 2.3

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Frequently Asked Questions

What is a crossword?

Crossword puzzles have been published in newspapers and other publications since 1873. They consist of a grid of squares where the player aims to write words both horizontally and vertically.

Next to the crossword will be a series of questions or clues, which relate to the various rows or lines of boxes in the crossword. The player reads the question or clue, and tries to find a word that answers the question in the same amount of letters as there are boxes in the related crossword row or line.

Some of the words will share letters, so will need to match up with each other. The words can vary in length and complexity, as can the clues.

Who is a crossword suitable for?

The fantastic thing about crosswords is, they are completely flexible for whatever age or reading level you need. You can use many words to create a complex crossword for adults, or just a couple of words for younger children.

Crosswords can use any word you like, big or small, so there are literally countless combinations that you can create for templates. It is easy to customise the template to the age or learning level of your students.

How do I create a crossword template?

For the easiest crossword templates, WordMint is the way to go!

Pre-made templates

For a quick and easy pre-made template, simply search through WordMint’s existing 500,000+ templates. With so many to choose from, you’re bound to find the right one for you!

Create your own from scratch

  • Log in to your account (it’s free to join!)
  • Head to ‘My Puzzles’
  • Click ‘Create New Puzzle’ and select ‘Crossword’
  • Select your layout, enter your title and your chosen clues and answers
  • That’s it! The template builder will create your crossword template for you and you can save it to your account, export as a word document or pdf and print!

How do I choose the clues for my crossword?

Once you’ve picked a theme, choose clues that match your students current difficulty level. For younger children, this may be as simple as a question of “What color is the sky?” with an answer of “blue”.

Are crosswords good for students?

Crosswords are a great exercise for students' problem solving and cognitive abilities. Not only do they need to solve a clue and think of the correct answer, but they also have to consider all of the other words in the crossword to make sure the words fit together.

Crosswords are great for building and using vocabulary.

If this is your first time using a crossword with your students, you could create a crossword FAQ template for them to give them the basic instructions.

Can I print my crossword template?

All of our templates can be exported into Microsoft Word to easily print, or you can save your work as a PDF to print for the entire class. Your puzzles get saved into your account for easy access and printing in the future, so you don’t need to worry about saving them at work or at home!

Can I create crosswords in other languages?

Crosswords are a fantastic resource for students learning a foreign language as they test their reading, comprehension and writing all at the same time. When learning a new language, this type of test using multiple different skills is great to solidify students' learning.

We have full support for crossword templates in languages such as Spanish, French and Japanese with diacritics including over 100,000 images, so you can create an entire crossword in your target language including all of the titles, and clues.