Marketing Mix Crossword
This printable crossword puzzle on the topic of Economics & Business has 15 clues. Answers range from 4 to 18 letters long. This crossword is also available to download as a Microsoft Word document or a PDF.
Description
Businesses that buy from producers and sell to retailers
Businesses that are in direct contact with the consumer e.g. a shop
the way in which sellers publicize their products to generate sales
a special thing that attracts consumers to a product
a sign, symbol or design that helps distinguish one product from another
what customers are prepared to pay for a product
a factor that influences the price of a product
when a business collects and analyzing consumer information
additional or extra
'sit down' research, secondary research
getting first hand information, primary research
when a business gives samples to consumers to see if they like the product
once businesses complete their market research they prepare a .....
the segment of the market that a business aims to sell its product to
form of field research where you watch individuals without them knowing
