Digital Terms Crossword

What is frequently measured as a CPM?
a wide rectangular advertising space that measures 728-pixels-wide by 90-pixels-high (728×90) that can be seen at the top of website pages
A Google platform that allows webmasters to collect statistics and data about website visitors
Also known as a half-page ad
the ratio of how many times an advertisement was clicked on, versus how many times it was shown
Also known as retargeting, a type of paid ad that allows advertisers to show ads to customers who have already visited their site.
the process of improving a website’s performance and positioning in organic search engine results through a variety of methodologies including content production or improvement, technical and code improvement, and link acquisition.
A metric used in web analytics to show how many different, unique people view a website over a period of time. Unique visitors are tracked by their IP addresses.
The percentage of visitors to a website that leave immediately without clicking or interacting with any portion of the page.
Cost an advertiser might pay to aquire a click