Persuasive Techniques and Language Crossword

Appeal to credibility or character
An appeal to emotion
An appeal to logic or reason
An appeal using a "sense of urgency" as a reason to purchase or act
The art of using language effectively and persuasively, especially with use of figurative language
A question asked merely for effect with no answer expected
Repetition of initial consonant sounds
All the meanings, associations, or emotions that a word suggests
Exaggeration - can also be an Overstatement
Description that appeals to the senses (sight, sound, smell, touch, taste)
Attitude a writer takes toward the audience, a subject, or a character - what the words would sound like if spoken
A statement that says less than what is meant - "Big deal, I won the lottery."
showing comparison
showing contrast
giving example/clarifying
adding information
An indirect, less offensive way of saying something that is considered unpleasant (Ex. Dead to Dearly Departed)