Visual Merchandising Crossword

A consumer item that is widely available and purchased frequently with minimal effort.
Goods that have particularly unique characteristics and brand identifications for which a significant group of buyers is willing to make a special purchasing effort.
Merchandise likely to be bought without significant forethought as opposed to staple or essential goods.
A sales technique where a seller induces the customer to purchase more expensive items, upgrades or other add-ons in an attempt to make a more profitable sale.
Taking the form of graphics, icons, photos and text, it is the visual communicator in a store.
A hotspot that acts as the centrepiece of a merchandising design in combination with styled mannequins or displays, props or signage.
An unobstructed view a customer's eyes has between their position and the positioning of a display.
A merchandising technique that aims to place a product within a certain context or theme.
Used to show off a product in a more kinetic, human context.
A group of stores that have been bunched together into types based on defining characteristics - for most retailers, this tends to be by size or performance.
Any non-saleable objects in a store that are used to convey a certain theme, style or ambience. They are used to heighten the aesthetic of a store and are commonly placed in visual merchandising displays - like storefront windows and store back-walls.
Creating an atmosphere in a store that is most likely to drive sales.
Anything that can be seen by the customer inside and outside a store, including displays, decorations, signs and layout of space.
The different types of products that a business makes or a retailer offers for sale.
The number of product lines a company produces or a retailer carries.
The number of products in a particular product chain or line.
The different versions of the same product that may exist in each product line.
The degree to which the product lines relate to each other.